
THE FORMULA EDIT
Dry, Flaky + Itchy Scalp
A dry, flaky or uncomfortable scalp can have many causes, from simple dryness and product build-up to conditions that need professional assessment. A cosmetic scalp-care routine should focus on gentle cleansing, reducing unnecessary irritation and supporting comfort without assuming every flake or itch has the same cause.
Start with the scalp, not just the hair
Hair can feel dry while the scalp is oily, or the scalp can feel tight and flaky while the lengths need richer conditioning. Treat the scalp as its own area: cleanse according to oil and build-up, then condition the hair lengths according to their needs.
The scalp-supporting ingredients
Zinc Pyrithione
Used in selected scalp-cleansing formulas. Product directions and current regulatory requirements should always be followed for the specific finished product. Explore the Zinc Pyrithione guide.
Salicylic Acid
A BHA exfoliant that can be used in scalp-care formulas to help loosen visible build-up and flakes. Overuse can feel drying, so frequency matters.
Biotin
A common haircare ingredient included in broader cleansing and conditioning systems. Explore the Biotin guide.
Rosemary + Botanical Oils
Botanical oils are often used for scalp conditioning and sensory benefits. Essential-oil-containing formulas may not suit every sensitive scalp, so patch testing and gradual introduction are sensible.
Emollient Oils
Oils such as emu oil can help soften a dry-feeling scalp and hair when used appropriately, particularly as a pre-shampoo or targeted conditioning treatment.
Shop the formula
Biotin Boost Scalp Therapy
A scalp-focused shampoo with zinc pyrithione, rosemary, peppermint and biotin for customers looking for a targeted cleansing option. Shop Biotin Boost Scalp Therapy.
Rice Water Keratin Scalp Balancing Hair Mask with Biotin
A conditioning treatment designed to support hair softness and manageability while fitting into a broader scalp-care routine. Shop the Hair Mask.
100% Pure Australian Emu Oil | Hair + Scalp Treatment
A single-ingredient emollient treatment for dry-feeling hair and scalp. Shop Emu Oil Hair + Scalp Treatment.
Build a comfortable scalp routine
Use a suitable shampoo at a frequency that keeps the scalp clean without leaving it feeling stripped. Keep heavy conditioners mainly on the lengths unless the product is designed for scalp use. If itching, scaling, soreness or hair loss is persistent, severe or unexplained, seek advice from an appropriate healthcare professional.
SHOP DRY, FLAKY + ITCHY SCALP
This guide provides general cosmetic scalp-care information and is not medical advice.